Caitlin Byrne is KATANA’s Senior Campaign Analyst and is one of KATANA’s longest employees. She has worn many hats —from sales, account management, and media, she has overseen all platforms and channels.

These days she primarily works with CPG and Real Estate clients to optimize digital media campaigns and ensures that client’s business objectives align with every campaign. She has a Bachelor’s in Journalism from San Francisco State University in 2013. She loves her dog Lilo and is in the process of planning her wedding!