FocusReal-time digital campaigns optimized to integrated business data
KATANA media services are built on a foundation of developing “Value-Based Optimization” (VBO) techniques in order to ensure that all media channels and advertising efforts are never overpaying for targeting, while at the same time, not missing out on profitable opportunities.
LEVERAGE YOUR MOST PROFITABLE CUSTOMERS ACROSS ALL DIGITAL CHANNELS
At our core, we consider ourselves digital marketers that know how to talk business with our clients. As such, we help to define clear business impact goals and integrate our campaigns with business, transaction and customer data. Our teams are uniquely structured, led by campaign managers who are all media experts trained to be business consultants. For execution, we have specialists for each media channel and data analysts that help extract the necessary business data analysis.
Increase traffic, leads and conversions by advertising at just the right time.
Drive sales by creating a campaign for product-specific goals.
Deliver text and story based ads that appear integrated into a publisher’s page.
Lead your audience directly to the content they’re looking for on a single page.
Introduce products and services to customers wherever they go on the internet.
Diversify your presence and reach using viewer behavior and preferences.